Super Bowl Ad: A Sneak Preview

Kia Super Bowl AdEarlier this week on the Kia of North Grand Rapids Facebook page, we teased the upcoming Kia Super Bowl advertisement that will feature iconic actor Christopher Walken. Well … prepare to be teased a little more, because Kia has released the first 17 seconds of its ad in advance of the game. It’s just enough to make you wonder what happens next, and you can watch the preview here.

We invite you to stop by Kia of North Grand Rapids this weekend to check out our huge selection of new Kias and pre-owned gems of all makes and models.

Have a great weekend, everyone!

 


More on the Kia Niro Hybrid Crossover

Kia Niro Hybrid CrossoverEarlier this month, we told you about the Kia Niro hybrid crossover. Yesterday we found out some new details, as well as when it will make its debut – at February’s Chicago International Auto Show.

One great piece of news is that this concept is a go; in fact, it is tentatively scheduled to arrive in Kia showrooms late this year. It will be powered by a 1.6-liter gasoline engine paired with a 32-kilowatt electric motor, and a plug-in hybrid variant will follow.

Until now, hybrids have been more focused on fuel economy and the environment. But the Niro will change that, because it’s a really awesome-looking car that also just happens to be a hybrid!

We can hardly wait to see it in the Kia of North Grand Rapids showroom!


Strange Laws Still on the Books in Michigan

Strange LawsBecause it’s Friday, we decided to make today’s blog a little more lighthearted than usual. Here, we present an incomplete list of strange laws still on the books in Michigan to the best of our knowledge (unless indicated otherwise). Enjoy!

In Michigan, the last Sunday of every June is known as “Log Cabin Day.”

In Michigan, dentists are classified as mechanics.

In Michigan, it was a misdemeanor to swear in front of women and children (repealed in 2002).

In Michigan, no man may scowl at his wife on a Sunday.

In Detroit, putt-putt golf courses must close by 1:00 AM.

In Detroit, it is illegal to loiter in the city morgue.

In Detroit, it is illegal to sleep in a bathtub.

In Wyland, anyone can keep their cow on Main Street downtown at a cost of 3 cents per day.

In Harper Woods, It is illegal to paint sparrows to sell them as parakeets.

In Kalamazoo, it is against the law to serenade your girlfriend.

In Grand Haven, no person shall throw an abandoned hoop skirt into any street or on any sidewalk, under penalty of a five-dollar fine for each offense.


Kia Niro Hybrid Crossover Concept Debuts Next Month

Niro ConceptLook out, Prius; there could soon be a new undisputed king of the hybrids! Among the many highlights of next month’s auto show in Chicago will be Kia’s unveiling of the Niro hybrid concept.

But this isn’t just any old hybrid … this is an awesome-looking crossover hybrid. As the photo shows, Kia proves that it is possible to create a hybrid that is also visually stunning!

Kia of North Grand Rapids will bring you more details on this exciting new concept vehicle as they become avaialble.


Caroline Ortiz Speaks the Language of Customer Service

CarolineCaroline Ortiz is the newest addition to Kia of North Grand Rapids’ sales team, and she’s very happy to be here. She came to the auto industry after being involved with newspaper advertising and marketing for El Informer. Originally from Guadalajara, Mexico, her parents moved to the United States when she was growing up – first to Florida for a year before settling in Michigan.

“Being fluent in Spanish allows me to help the Hispanic community here in Grand Rapids,” she says. “A lot of people tell me that at other dealerships, the salespeople tell them what car to buy – but people don’t like that. I help my customers get the car that they want, that meets all their needs. Even if someone has bad credit or no credit, quite often we are able to help them – which is a big thing, because everybody needs a car.”

It’s Caroline’s helpful nature that has already made her a big hit with customers. “I am still learning about things here at the dealership, but the biggest thing is that I treat everyone like a family member,” she explained. “I don’t believe in tricks or playing games, and there is nothing hidden. I help customers buy a car, rather than selling them one.”

Caroline has two daughters and is engaged to be married to her fiancée, Jose. She enjoys quality time with her daughters when she’s not at work.